Optin Contacts Blog

How Alibaba CEO Jack Ma transformed the e-commerce industry

In 1995 he learnt computer. It was the web which drove him to begin his own business. Before starting Alibaba, he ran a small business like China Yellow Pages and a translation company and confronting disappointment. He chose the new business name as Alibaba, a familiar name and easy to spell. “The Internet belongs to […]

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How critical is Email Delivery

Introduction to Email Marketing Marketing via email can be termed as email marketing but there are few more advantages that add to it. It enhances communication in the business, increases your target audience, it is also cost-effective, etc. But how does it work probably could be your next question? We should be thankful for the […]

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Tips To Reduce Bounce Rates

Before we come to know about few tips to reduce bounce rates, we should know what bounce rate is. The percentage of people reaching your website but leaving the website without visiting any other page is called bounce rate. Google analytics will help you know the bounce rate percentage. The overall thing is your website […]

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How email appending works?

What is email appending? The way of merging a database of client data that needs email addresses for the clients with a third-party database of email addresses trying to manage the email addresses with the data in the original database. A classic email appending condition includes a business that has a name, address and contact […]

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Is Global Technology The Future of Healthcare Marketing Industry?

Approximately 90% of the total U.S population already owns a wireless device. Fitness technologies Machines have taken over humans and dominated them. They are able to do the most routines works which we humans used to do.  The better the technology, the more humans are becoming dormant. People have stopped being active rather lazy they […]

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Which Social Media platform is perfect for B2B Companies for a Paid Marketing Campaign?

Today there are over 3 billion people using internet and 2 billion of them are active on social media. When social media was introduced, no one had really thought that it would benefit people in their business. It was considered as a trend only for the entertainment of kids. Over time it was all proved […]

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Marketing Lessons To Be Learnt From Donald Trump

Whether you like him or hate him, Donald Trump has always been in the spotlight. He is very confident of what he says. Despite his controversial talks about women, people voted for him. It only means getting attention from the audience even if one is speaking or doing negative. “If I don’t win, I’ll consider […]

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Is Digital marketing prices to increase in 2017?

When it’s all going digital and so is marketing. Digital marketing is the new face of marketing. Earlier it was all manual and today it’s all digital, in simple terms it is marketing through an electronic media using internet, phone and display systems. The journey of digital marketing started in the 1990’s. It has changed […]

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Mastering The Art of Email Marketing During Festive Season

Here comes the festive season!! Christmas and New Year is fast approaching. While people are busy preparing to begin a blissful year with their family and friends; the professionals are busy reaching towards their customers applying various marketing strategies. Shopping has risen the total spending for individuals during the Holiday season. While the world has […]

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Calexit: What would happen if it comes true!

As Donald Trump is the winner in the Presidential election, masses from all over California resided to social media and advocated “Calexit” pretty much inspired by Brexit. “Calexit,” is the campaign that advocates the message of making California an independent country. The campaign has gone fervid after Donald Trump’s entry in White House. Yes California […]

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